Chiquita + Snapchat + DFFRNT Media

From now until the end of May, different SnapCodes will appear on 200 million Chiquita Blue Stickers, allowing fans of the brand to virtually “peel back” the sticker to tap into three exciting new experiences. With support from creative agency Dffrnt Media, this Blue Sticker-Snapchat campaign launched at the beginning of April in the United States and rolls out worldwide in the following weeks, staying on shelves for a four-week period.

Press release

Chiquita+Snap Inc. + DFFRNT Media